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How to Integrate OptinMonster with WooCommerce

Emel DalabasmazUpdated August 23, 20261 min read
a man figure dealing with his laptop for the integration and a settings icon as the thought bubble

WooCommerce targeting is a Growth feature on optinmonster.com/pricing. Official page: How to Integrate OptinMonster with WooCommerce. You need the OptinMonster WordPress plugin, WooCommerce, and a Shop Manager or Administrator role.

1. In WP admin go to OptinMonster → Settings.

2. Click Auto-Generate Keys + Connect WooCommerce. WooCommerce creates REST keys and the plugin stores them. You should see a success notice.

To do it by hand: WooCommerce → Settings → Advanced → REST API → Add key, description OptinMonster, generate, then paste Consumer Key and Consumer Secret under OptinMonster → Settings → the "click here" link under the auto button.

Once connected, two extra control surfaces appear.

Plugin output settings (where campaigns can load): all products, single product, cart, checkout, account, several endpoints, product categories, product tags.

Campaign builder display rules:

  • specific product, category or tag
  • number of items in the cart
  • cart total (what the customer pays: products + tax + shipping + fees − discounts)
  • cart subtotal (products with tax, no shipping or extra fees)
  • cart contains / does not contain specific products

Growth is $49 a month billed annually in year one, $1,470 to renew. Numbers: OptinMonster pricing. More connectors: OptinMonster integrations.

Written and reviewed by

Emel Dalabasmaz
Emel Dalabasmaz

SEO Executive at Flatart

Emel Dalabasmaz graduated in Advertising and Public Relations from Anadolu University. She began in social media and carried that grounding — content, brand communication and performance — into SEO. For more than ten years she has worked on growth for brands across a range of industries, pairing a communications perspective with data and technical analysis to build a digital presence that holds up over time.

Education
Advertising and Public Relations, Anadolu University
Writes about
Popup builders, Conversion rate optimization, On-site messaging, SaaS pricing research, SEO, Technical SEO, Content strategy, Digital marketing