How Can I Set Up an A/B Split Test on Sleeknote?

Sleeknote split tests two campaigns, not two headlines inside one editor. You build version A, duplicate it, change one thing, and run them against each other.

Source: Sleeknote help: A/B Split Testing, checked September 6, 2026. A/B testing is on Core, not behind the gamification add-on. See Sleeknote pricing.

How do I set it up?

You need two campaigns. Duplicate is the clean way. Duplicate a campaign, then change only the thing you are testing.

1. Open the dashboard. Go to the A/B Split Testing tab.
2. Click Create Split Test. Name it. Pick the two campaigns.
3. Click Save and Activate Split Test. That activates both campaigns.

50% of visitors see A. 50% see B. You do not have to activate the campaigns first. Starting the test turns them on.

Watch results on that same tab.

What can I not test this way?

Automated triggering. Sleeknote's smart trigger already switches timing. You cannot run a split test on campaigns that have it on. Turn it off, or test something else.

Keep the audience and the other settings identical. If A is exit-intent on /sale and B is a 7-second timer on /, you did not test a headline. The result combines changes in audience and timing, so it cannot isolate headline performance.

Sleeknote's own starter list: headlines, CTA buttons, form design, teaser emojis, position, triggers.

Define the decision before starting

This is an editorial experiment brief, not a tested customer result. Keep a copy of both configurations. If a material setting changes during the test, record it and reassess whether the comparison still answers the original question.

Interpret the result carefully

Compare rates using the same denominator and time window, not just signup counts. An illustrative 30 signups from 1,000 measured exposures is 3%; 40 from 2,000 is 2%. More signups alone do not establish a better rate.

A higher observed rate does not by itself prove a reliable winner. Consider uncertainty, sample size and whether the test covered the traffic patterns relevant to your decision. Record an inconclusive outcome when the evidence is insufficient rather than choosing a winner because a reporting deadline arrived.

Before retaining a variant, verify its submission destination and visitor experience. A design that attracts more submissions but sends incomplete data may not meet your business objective.

Related: conversion rate and Sleeknote help.