How to Integrate Wisepops with Omnisend

How do you connect Omnisend?

1. In Omnisend: Profile menu → Store settings → Integrations & API → API key → Create API key. Copy it.
2. In Wisepops, open the campaign and click the sign-up block.
3. Open Sync, choose Omnisend.

4. Paste the API key → Submit.
5. Add tags if you run more than one form and need to know which one fired.
6. Save.

Email comes from the Sign-up block. SMS numbers come from the Phone block. Use both on the same form if you want both identifiers.

What maps cleanly, and what doesn't?

Merge with default properties: City, Country, State. Notes from the help article:

• Region has no Omnisend property.
• Postal code: Wisepops calls it something Omnisend will not accept as postalCode. Treat as custom.
• Gender: Omnisend accepts only m and f. Radio buttons with those values, not "Male"/"Female".
• Phone: use the Phone block, not a "phone number" merge. Omnisend's property is phone.

Anything else: type a custom property name. Custom values are strings, max 2048 characters.

Omnisend's own write-up: integration with Wisepops.

More: Wisepops integrations, Mailchimp, Klaviyo.