How Can I Use URL Browsing Targeting on Popupsmart?
Popupsmart URL targeting is Segment → Add audience targeting → URL Targeting. Show or hide by contains or matches. Homepage is /. There is a Check box to test a URL before you publish.
Vendor source: URL targeting, last modified 24 June 2025, checked August 2026. The old "Target" menu label is now Segment.
How do I set it up?
- Open the campaign. Left bar → Segment → Change Segment (docs also say Edit Segment).
- Add audience targeting under Audience → Add next to URL Targeting.

- Target all the pages, or Advanced Configurations for specific URLs.

- Show or hide on URLs that contain or match a keyword. Add more than one.

- Paste a test URL in Check. Then Save and Publish.
How do I target the homepage only?
Use / after the site URL. That is the vendor's own tip. contains /products is how you hit a collection. UTM strings work as contain rules (utm_campaign=summer).
Pair with exit intent on /cart if the job is a checkout offer.
Written and reviewed by

SEO Executive at Flatart
Emel Dalabasmaz graduated in Advertising and Public Relations from Anadolu University. She began in social media and carried that grounding — content, brand communication and performance — into SEO. For more than ten years she has worked on growth for brands across a range of industries, pairing a communications perspective with data and technical analysis to build a digital presence that holds up over time.
- Education
- Advertising and Public Relations, Anadolu University
- Writes about
- Popup builders, Conversion rate optimization, On-site messaging, SaaS pricing research, SEO, Technical SEO, Content strategy, Digital marketing

