Pick Poptin if you want a visitor-metered popup builder with a free plan you can publish (1,000 unique visitors/mo). Pick Hello Bar if the job is a persistent header or footer bar, and you are fine metering popup views instead of unique visitors.
Hello Bar still does modals, sliders and page takeovers. The product identity is the bar. Poptin's identity is the popup and form. That split has not changed since 2023. The prices have.

How do the prices compare?
The meters are different. Poptin counts unique monthly visitors (a person loading any snipped page in 30 days). Hello Bar counts popup views (a display of the campaign). A busy session can burn Hello Bar views without burning Poptin visitors, and the reverse is also true if the campaign almost never fires.
| Poptin | Hello Bar | |
|---|---|---|
| Meter | Unique monthly visitors | Popup views |
| Free | 1,000 visitors/mo, 1 domain, unlimited campaigns | 5,000 views lifetime, unlimited popups, 1 seat, no A/B tests |
| Paid start | Basic $25/mo, 10,000 visitors, 1 domain | Growth: $39/mo billed annually on the cards; $29/mo billed annually in the feature table. 50,000 views/mo, 3 seats |
| Mid | Pro $59/mo, 50,000 visitors, 4 domains | Premium: $69/mo (cards) / $49/mo (table), billed annually. 150,000 views/mo, unlimited seats |
| Top listed | Agency $119/mo, 150,000 visitors, unlimited domains | Elite: $129/mo (cards) / $99/mo (table), billed annually. 500,000 views/mo, unlimited seats |
| A/B testing | Listed on every Poptins plan including Free | Paid plans only |
| Annual | 20% off | "Save up to 24%" toggle |
Sources: poptin.com/pricing, hellobar.com/pricing, 23 Aug 2026.
We could not tell which Hello Bar dollar column is the live billed-annually rate. The cards say $39 / $69 / $129 billed annually. The table says $29 / $49 / $99 billed annually. Do not budget from this page; open theirs and look at the checkout.
Poptin's Free plan resets every month. Hello Bar's Starter 5,000 views do not. That is the free-plan difference that actually matters.
What does each tool do that the other doesn't?
Poptin: long trigger list (exit intent, delay, scroll, page count, clicks, inactivity, JS, on-click, cart), geo/cookie/traffic-source targeting, 70+ native ESP/CRM connectors, Agency subaccounts. Forms are a first-class object, not a field on a bar.
Hello Bar: persistent header and footer bars that scroll with the page, alerts, sliders, page takeovers. Design assistant that matches site colors. Location, UTM and date/time targeting. A/B tests on paid plans. Integrations exist (email on Advanced/Premium, Zapier historically) but the 2026 pricing page does not publish a connector count we could copy.
If the brief is "a bar announcing a sale," Hello Bar is the tool named after the job. If the brief is "exit-intent email capture with a split test on a free plan," Poptin is.
How do they feel to run?
Poptin reviewers (Capterra 4.8/5, 350 reviews, 21 July 2026) praise chat support and ding thin templates and messy permissions. Hello Bar's pitch is speed: a bar live in minutes, no developer. We did not re-score Hello Bar on G2 for this page.
Install for both is a snippet or a WordPress-style plugin. Neither needs an agency to ship a first campaign.
Which one should you pick?
Need a bar: Hello Bar.
Need a free monthly visitor cap, exit intent, and a printed $25 Basic: Poptin.
Need both a bar and a heavy popup program: Poptin still covers bars (top and bottom) on every plan. Hello Bar is the specialist if the bar is 90% of the work.
More: Poptin pricing, Hello Bar pricing, Poptin review, Hello Bar review, Poptin alternatives.
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Written and reviewed by

SEO Executive at Flatart
Emel Dalabasmaz graduated in Advertising and Public Relations from Anadolu University. She began in social media and carried that grounding — content, brand communication and performance — into SEO. For more than ten years she has worked on growth for brands across a range of industries, pairing a communications perspective with data and technical analysis to build a digital presence that holds up over time.
- Education
- Advertising and Public Relations, Anadolu University
- Writes about
- Popup builders, Conversion rate optimization, On-site messaging, SaaS pricing research, SEO, Technical SEO, Content strategy, Digital marketing

