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Comparison

Privy vs Poptin

The verdict

Both vendors now offer email sending as well as capture. Compare the selected product and its billing units instead of assuming Poptin requires a separate sender.

By Emel DalabasmazArticle updated Our research & editorial policy

Price & billing at a glance

Privy

Starting paid price

$24

Pop-ups & Displays, per month

Free tier
Free trial only
Metered on
Contacts

Before you budget

Current new-account entry points are Displays at $24/month for up to 10,000 average monthly pageviews and Email + SMS at $30/month for up to 1,500 mailable contacts with 250 SMS credits. Higher usage changes the selected amount.

Checked September 2026 · Vendor source

OverviewPricingReview

Poptin

Starting paid price

$25

Basic, per month

Free tier
Free plan
Metered on
Monthly visitors

Before you budget

Checked 6 Sep 2026 on Poptin's pricing page and Shopify listing. Popup-only monthly cards displayed Basic $25, Pro $59 and Agency from $119, with printed annual totals of $240, $564 and $1,140. The combined Emails & Poptins route adds active-contact and email allowances; its Growth price was not reliably exposed in the returned text.

Checked September 2026 · Vendor source

OverviewPricingReview

Who each one is for

Start with your use case, then weigh the strengths and limitations that matter to your site.

Consider Privy for

Ecommerce stores that want onsite capture and email or SMS follow-up in one platform and can forecast list, traffic and message growth.

  • Displays, email campaigns, SMS and automated Flows share one platform
  • A separate Displays route lets stores keep an external sending platform
  • Paid email lists unlimited sends while SMS remains separately measurable
  • Current documentation covers trial limits, auto-scaling and credit expiry

Watch for these limitations

  • No permanent free plan in the current post-8-July-2025 catalog
  • A combined implementation can depend on pageviews, mailable contacts and SMS credits
  • Contact auto-scaling can change the tier without a notification
  • Uninstalling the app or closing the connected store does not cancel billing

Consider Poptin for

Teams that want visitor-metered popups and forms, or want to test capture, audience management and email in one product.

  • Public free popup route lists 1,000 monthly visitors and one domain
  • Vendor material documents popups, forms, teasers, targeting and A/B testing
  • Current help guides document field-level setup for several integrations
  • Combined offering adds contact management, email campaigns and automations

Watch for these limitations

  • Popup-only and combined email routes use different limits and must be budgeted separately
  • A listed integration does not establish every field, update action or failure path
  • Visitor, contact and email allowances can create more than one upgrade trigger
  • Current G2 feedback was unavailable, so published marketplace ratings remain separate context

The detailed comparison

Features, trade-offs and the evidence behind the verdict.

Jump to a topic

Privy and Poptin both offer email sending as well as subscriber capture. The old distinction between an email platform and a popup-only tool is no longer sufficient. Start by deciding whether you will keep your current sender or replace it, then select the appropriate offer from each vendor.

Privy vs Poptin at a glance

Decision Privy Poptin
Capture-only entry price Displays from $24 monthly Basic: $25 monthly or $240 annually
Capture billing unit Pageviews Monthly visitors
Starting Poptin Basic capacity Configure the Privy display tier separately 10,000 visitors, one domain
Email offer From $30 monthly, mailable contacts Separate Emails & Poptins offer; obtain the configured paid quote
Sending allowance Unlimited email; SMS uses credits Combined Free: 250 active contacts and 500 emails
Evaluation Advertised 15-day trial without a card Free: 1,000 popup visitors on one domain

Sources: Privy pricing and Poptin pricing, checked 5 September 2026. Starting figures do not quote every traffic or contact tier.

What if you keep your existing email platform?

Compare Privy Displays with Poptin popup-only pricing and include the sender you will continue paying for. At starting rates, twelve Privy Displays payments total $288. Poptin Basic is $300 across twelve monthly payments or $240 on its annual plan. The annual discount changes the commitment as well as the total.

These are entry-price calculations, not equal-capacity quotes. Privy uses pageviews and Poptin uses visitors. Forecast both and check the selected allowance before choosing. Keeping Klaviyo or another sender does not automatically rule out Privy because it has a display-only offer.

What if you want to replace the sender?

Compare Privy Email with Emails & Poptins, not Poptin popup-only Basic. Privy starts at $30 monthly with unlimited email sends and 250 included SMS credits. Poptin’s combined Free card lists 250 active contacts, 500 emails, 1,000 popup visitors and one domain. Its paid combined price did not appear reliably in the captured page text, so obtain the configured quote rather than inventing a starting amount.

List the automations, segments and custom properties you need. Test a new signup, an existing subscriber and a suppressed contact. Verify consent handling and the welcome message before moving the whole workflow. A vendor offering email does not prove that every existing automation or SMS requirement is supported.

How should contact and sending limits be forecast?

Privy labels its email billing unit mailable contacts. Poptin’s FAQ counts a contact that was subscribed or unconfirmed at any point during the cycle, even if later unsubscribed; it counts that contact once across subaccounts. Do not treat the list size at the end of a month as automatically equal to either billable count.

Forecast contacts, email sends and any SMS use separately. Privy’s unlimited email allowance does not include unlimited SMS. Its page says unused SMS credits roll to the next billing period, but does not establish every longer-term expiry condition in the reviewed text. Confirm terms if you expect to accumulate credits.

What should the integration test prove?

Specify the destination list, properties, consent state and triggering event. Submit a record and verify its arrival and follow-up behavior. Check updates to existing contacts separately from new-contact creation.

Do not infer deeper Shopify support or broader integrations from a logo count. Use the exact store event or audience requirement in the test. See Privy integrations and Poptin integrations for documented connection paths.

How should switching be timed?

Include any overlap when both senders remain active during migration. Privy’s plan-management guide, checked 5 September 2026, says uninstalling the app or closing a store does not cancel subscriptions. Manage each plan separately; cancellation immediately removes its paid features.

Poptin’s pricing FAQ directs cancellation through the dashboard Billing page but does not establish the refund or access-end date in the text reviewed. Check the confirmation before coordinating the cutover. Choose the offer that meets the complete capture and sending brief rather than a blanket winner based on platform or historical reviews.

Related: Privy pricing, Poptin pricing, Privy integrations, Poptin integrations.

Questions before you decide

Frequently asked questions

Can Poptin send email as well as capture leads?

Yes. Poptin presents a separate Emails & Poptins offering. Its combined Free card lists 250 active contacts and 500 emails alongside 1,000 popup visitors. Compare that offering with Privy Email rather than using popup-only Basic as the email quote.

Which offers should I compare if I keep my email platform?

Compare Privy Displays from $24 monthly with Poptin popup-only Basic at $25 monthly or $240 annually. Include your continuing sender cost and select the required allowance: Privy uses pageviews and Poptin uses visitors.

Does unsubscribing lower Poptin’s current-cycle contact count?

Its billing FAQ counts contacts that were subscribed or unconfirmed at any point in the cycle, even if later unsubscribed. Each contact counts once across subaccounts. Forecast the contacts active during the cycle rather than only the final list size.

Does Privy unlimited email mean unlimited SMS?

No. The starting email offer includes 250 SMS credits separately from unlimited email sends. Forecast SMS credit use and confirm the configured contact tier. Do not assume the same sending capabilities or allowances in Poptin without checking its selected offer.

About the author

Emel Dalabasmaz
Emel Dalabasmaz

SEO Executive at Flatart

Emel Dalabasmaz graduated in Advertising and Public Relations from Anadolu University. She began in social media and carried that grounding — content, brand communication and performance — into SEO. For more than ten years she has worked on growth for brands across a range of industries, pairing a communications perspective with data and technical analysis to build a digital presence that holds up over time. At Flatart, she has worked for more than ten years with over 250 brands and set up popups for more than 70% of them. She has tried the popup tools covered by PopupBuilder.io for agency customers and read G2 customer reviews as part of her product research.

Education
Advertising and Public Relations, Anadolu University
Writes about
Popup builders, Conversion rate optimization, On-site messaging, SaaS pricing research, SEO, Technical SEO, Content strategy, Digital marketing

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