Mailmunch is popups plus landing pages plus email, aimed at list growth on a small budget. Popupsmart is the popup specialist. If you need a landing page, Mailmunch. If you need a wheel on Shopify, Popupsmart.
Popupsmart: popupsmart.com/pricing, 23 August 2026. Mailmunch: this site's Mailmunch pricing page, last researched 16 January 2023 (Premium $13.99/month billed annually). We did not re-verify Mailmunch for this pass.
How do the plans compare?
| Popupsmart (23 Aug 2026) | Mailmunch (as of 16 Jan 2023 here) | |
|---|---|---|
| Starting paid | $32.50/mo billed annually | $13.99/mo Premium billed annually |
| Free plan | 5K pageviews, 1 live popup | Yes; handful of popup templates in that write-up |
| Landing pages | No | Yes, same editor |
| Built-in email | Autoresponder with a quota | Email campaigns in the product |
| Shopify | Embed app, 4.8/5 from 50 reviews | Connects; not the same listing |
| Design | 500+ templates, CSS on paid | Basic; form widths were hard to control in our last notes |
Mailmunch is cheaper at the last figure we published. Confirm on mailmunch.com/pricing before you treat $13.99 as current.
Who wins on list growth?
Mailmunch, if the landing page and the popup and the send all need to live together. Popupsmart + Mailchimp/Klaviyo is the other shape of that stack, and it is the one we see on stores that already picked an ESP.
Who wins on popups?
Popupsmart. Targeting, gamification, teaser, cart SiteData, A/B testing on Advanced. Mailmunch's popup is a list-growth widget.
Who should pick which?
Mailmunch for publishers and small businesses whose main goal is a bigger list and a cheaper bill. Popupsmart for Shopify stores and anyone who came here for a popup, not a page builder.
Related: Popupsmart pricing, Mailmunch pricing, alternatives.
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Written and reviewed by
SEO Executive at Flatart
Emel Dalabasmaz graduated in Advertising and Public Relations from Anadolu University. She began in social media and carried that grounding — content, brand communication and performance — into SEO. For more than ten years she has worked on growth for brands across a range of industries, pairing a communications perspective with data and technical analysis to build a digital presence that holds up over time.
- Education
- Advertising and Public Relations, Anadolu University
- Writes about
- Popup builders, Conversion rate optimization, On-site messaging, SaaS pricing research, SEO, Technical SEO, Content strategy, Digital marketing