Stay on Popupsmart if you want a real free plan, a Shopify app, or gamification without an upsell. Leave it if A/B testing, email/SMS sending, or a design-led editor is the actual job.
Popupsmart Basic is $32.50/mo billed annually for 50,000 pageviews on popupsmart.com/pricing (29 August 2026). Competitor prices below match this site's tool profiles, researched 23 August 2026. The 2023 version of this page still had OptiMonk at $39, Adoric at $9 and Privy at $15. Those figures are dead.
Which alternative matches the job?
| If you need | Pick | Why | Entry paid |
|---|---|---|---|
| Free plan + Shopify + a wheel | Popupsmart | This is the case it wins | $32.50/mo yearly |
| Gamification + personalisation | OptiMonk | Wheels plus on-site offers; 10k free | $19/mo yearly |
| Split tests and reporting | OptinMonster | Testing is the product | $7/mo intro, $210 at renewal |
| Capture + email + SMS | Privy | One Shopify bill; no free plan for new accounts | $24 Displays / $30 Email |
| Cheapest honest free popup | Poptin | 1,000 visitors at $0, then $25 | $25/mo Basic |
| Design-led ecommerce | Sleeknote | Editor and phone support | $55/mo yearly US |
| A bar, not a modal | Hello Bar | Built as a notification bar | $39/mo yearly |
| Landing pages + popups + send | Mailmunch | Both in one cheap editor | $13.99/mo yearly |
| Targeting depth, sales-led | Wisepops | Demo; Shopify self-serve $299 | From ~$499 / $299 Shopify |
| Shopify recs on order billing | Adoric | App from $4.99; web is $100 | $4.99 Shopify / $100 web |
Should you switch from Popupsmart to OptiMonk?
OptiMonk is the closest product: pageview metering, gamification, Shopify, a free plan. Essential is $29/mo or $19/mo billed yearly for 20,000 pageviews. Free covers 10,000 pageviews with A/B tests. Popupsmart Basic is $32.50 yearly for 50,000 pageviews and three sites, but Free has no tests.
Switch if you want personalisation (product recommendations, on-site experiments) as a system, not a popup with a wheel on it. Stay if you want the Shopify embed app, three sites on the first paid rung, or a free plan that publishes one campaign tonight.

Full write-up: Popupsmart vs OptiMonk.
Should you switch to OptinMonster?
OptinMonster is the testing tool. No free plan; 14-day refund. Basic is $7/mo intro billed yearly ($84 year one, $210 to renew). Exit-Intent sits on Pro at $29 intro / $870 renewal. Impression caps on Basic are 2,500 a month.
Switch if you will run experiments every week and want the reporting to match. Stay if you wanted a free plan or a Shopify one-click. OptinMonster's editor is also the one reviewers describe as fighting themes.

Full write-up: Popupsmart vs OptinMonster.
Should you switch to Privy?
Privy is popups plus email plus SMS, aimed at Shopify. New accounts after 8 July 2025 pay $24/month for Displays (10,000 pageviews) or $30/month for Email (1,500 contacts). The 2023 $15 Starter is gone.
Switch if you do not already pay for Klaviyo or Omnisend and you want the follow-up in the same product. Stay if you already have an ESP: Popupsmart will dump leads into Klaviyo and you keep the sender you have. Privy gets more expensive as the list grows; Popupsmart gets more expensive as the site gets traffic.
Full write-up: Popupsmart vs Privy.
Should you switch to Poptin?
Poptin is the other no-code free plan. It meters on unique visitors. Free is 1,000 visitors. Basic is $25/mo ($240/year) for 10,000 visitors.
Switch if you want a visitor meter and a cheaper first paid rung. Stay if Shopify-native install and the 4.8 rating on 50 Shopify reviews matter more. They do the same job. The install path is the difference.

Full write-up: Popupsmart vs Poptin.
Should you switch to Sleeknote?
Sleeknote is the design-led ecommerce popup. No free plan. US Core is $55/mo billed yearly for 0–25,000 visitors; an EU view shows €49. Phone support on every plan.

Switch if the popup has to look like the rest of the brand and you will pay for that. Stay if you need a free plan or you live on templates.
Full write-up: Popupsmart vs Sleeknote.
Should you switch to Wisepops?
Wisepops no longer publishes a self-serve grid on wisepops.com/pricing. High-touch starts around $499 / €499. Shopify self-serve is $299/mo for 500k pageviews.

Switch if you will use every targeting rule and you will sit on a sales call. Stay if you want a number on a page before you talk to anyone. Wisepops is the deeper product. Popupsmart is the one you can buy at 11pm.
Full write-up: Popupsmart vs Wisepops.
What about Hello Bar, Mailmunch, Sumo, and Adoric?
Hello Bar if the job is a top-of-page announcement, not a modal. Growth is $39/mo billed yearly for 50,000 popup views. The same page still prints $29 / $49 / $99; we use the cards. Popupsmart vs Hello Bar.
Mailmunch if you also need landing pages and the email send. Premium is $13.99/mo billed yearly for 1,000 contacts. Popupsmart vs Mailmunch.
Sumo is not for sale. Showit relaunched it as BDOW!. Plus is $19/mo billed yearly. Do not start Sumo.
Adoric web Basic is $100/mo. The Shopify app starts at $4.99/mo for 0–100 orders. Our 2023 Startup $9 figure is dead. Web Adoric is not a cheaper Popupsmart. Popupsmart vs Adoric.
When is Popupsmart still the right tool?
When the brief is: get a popup on a Shopify store this afternoon, keep a free plan in your back pocket, and maybe run a wheel. That is a real brief. It is not every brief.
Is OptiMonk cheaper than Popupsmart now?
Yes at the first paid rung if you pay yearly: OptiMonk Essential is $19/mo billed yearly for 20,000 pageviews. Popupsmart Basic is $32.50/mo billed yearly for 50,000 pageviews and three sites. OptiMonk Free also includes A/B tests. Popupsmart Free does not.
Is Adoric still the cheap Popupsmart alternative?
No, not on the web product. Adoric web Basic is $100/mo. The Shopify order-based app from $4.99 can undercut Popupsmart on a small store. Those are different SKUs.
Prices, overage, and the Shopify Starter discrepancy: Popupsmart pricing. The longer verdict: Popupsmart review.
Every alternative we cover
Figures from each tool’s profile. The article above is the job-shaped advice; this is the full set.
| Tool | Starts at | Meter | Free tier | Compare |
|---|---|---|---|---|
| Adoric | $100 Basic, per month | Monthly pageviews | Free plan | vs Popupsmart |
| Hello Bar | $39 Growth, per month, billed annually | Monthly pageviews | Free plan | vs Popupsmart |
| Mailmunch | $13.99 Premium, per month, billed annually | Subscribers | Free plan | vs Popupsmart |
| OptiMonk | $29 Essential, per month | Monthly pageviews | Free plan | vs Popupsmart |
| OptinMonster | $7 Basic, per month, billed annually | Monthly pageviews | None | vs Popupsmart |
| Poptin | $25 Basic, per month | Monthly visitors | Free plan | vs Popupsmart |
| Privy | $24 Pop-ups & Displays, per month | Contacts | Free trial only | vs Popupsmart |
| Sleeknote | $55 Core (0-25,000 monthly visitors), per month, billed annually | Monthly visitors | Free trial only | vs Popupsmart |
| Wisepops | Not published No figure on the vendor's page | Monthly pageviews | Free trial only | vs Popupsmart |
More on Popupsmart
Popupsmart against every other tool
All comparisons →Written and reviewed by

SEO Executive at Flatart
Emel Dalabasmaz graduated in Advertising and Public Relations from Anadolu University. She began in social media and carried that grounding — content, brand communication and performance — into SEO. For more than ten years she has worked on growth for brands across a range of industries, pairing a communications perspective with data and technical analysis to build a digital presence that holds up over time.
- Education
- Advertising and Public Relations, Anadolu University
- Writes about
- Popup builders, Conversion rate optimization, On-site messaging, SaaS pricing research, SEO, Technical SEO, Content strategy, Digital marketing











