How to Integrate OptinMonster with WooCommerce

OptinMonster documents WooCommerce targeting as a Growth feature. Install both WordPress plugins first; configuration requires a Shop Manager or Administrator role. See the official WooCommerce guide.

Connect WooCommerce

1. Open OptinMonster → Settings in WordPress.
2. Select Auto-Generate Keys + Connect WooCommerce.
3. Confirm the connection success notice.

For manual setup, generate a key under WooCommerce → Settings → Advanced → REST API. Use the manual link beneath OptinMonster’s connection button to enter the Consumer Key and Consumer Secret. Keep these values out of shared screenshots.

Set location and cart conditions

The plugin’s Output Settings control WooCommerce locations such as product, cart and checkout pages. The campaign builder adds WooCommerce Display Rules for cart conditions.

Write down the intended experience before configuring it: which page should show the offer, which cart should qualify and which visitors should be excluded? For example, a product-specific incentive needs both an appropriate location and a clear decision about whether shoppers who already have that product should see it.

Test both sides of the rule

These are editorial test cases, not measured results from a live store. Record the page, cart contents, rule and observed outcome. Repeat the visitor flow on mobile and confirm that dismissing the popup leaves shopping controls usable.

Choose the right cart value

The vendor defines cart total as the final payable amount, including shipping and fees after discounts. Its subtotal definition includes product tax but excludes shipping, fees and discounts.

Use the definition that matches your offer. A shipping discount can change the final payable amount without changing product value, so test those changes explicitly instead of assuming every cart-value rule responds identically.

Confirm publication and submission

For a first WordPress publication, OptinMonster’s campaign guide also directs you to configure plugin Output Settings and Go Live. A connection success notice does not replace that publication check.

If the campaign collects leads, submit a controlled test and inspect the receiving destination. WooCommerce targeting and email delivery are separate acceptance checks. Keep a record of the campaign settings you can restore if the offer appears in an unintended location.

Source checked September 6, 2026. The WooCommerce guide displays a February 26, 2021 update date; compare its controls with your account. For current plan details, see OptinMonster pricing. More options: OptinMonster integrations.